MILWAUKEE, WISC., JULY 9–Harley-Davidson announced a new two-day ticket option for the 110th Anniversary Celebration taking place August 29-31 in Milwaukee. The creation of a two-day ticket option was driven by customer feedback, as many reached out requesting more ticketing options.

The two-day ticket is $79 plus convenience fees, and is now available at  The ticket is good for any two days of the three-day party, Aug. 29 – 31. (Harley-Davidson will not offer one-day tickets.) Three-day tickets, available for $95 plus convenience fees, and two-day tickets each provide access to the 110th Anniversary party headquarters at the Milwaukee Summerfest Grounds. During the three-day event, fans can see dozens of bands on five different stages ranging from emerging stars to legendary groups, as well as check out police and H.O.G. motorcycle stunts, precision riding shows and special Harley-Davidson product displays and exhibits.

In addition to the 60 acts that will take the various stages on the Summerfest Grounds during the 110th Anniversary Celebration in Milwaukee, Harley-Davidson will also feature three headlining concerts each night of the event and a UFC fight Saturday night (Aug. 31).

Country superstar Toby Keith (Aug. 29), Rock n’ Roll Hall-of-Famers Aerosmith (Aug. 30) and Kid Rock (Aug. 31) will each take the stage at Marcus Amphitheater. Tickets for Toby Keith begin at $20, while Aerosmith and Kid Rock tickets start at $24.50 each plus convenience fees. Tickets for all three concerts are available at

Fans can also witness one of the hardest-hitting live fights of the year–the UFC 164 Harley-Davidson Hometown Throwdown at the BMO Harris Bradley Center on Saturday evening (Aug. 31). The action-packed card will feature more than 10 bouts including a UFC Lightweight Championship challenge between current champion Benson Henderson and top contender TJ Grant, as well as a fight between two former UFC Heavyweight champions, Frank Mir and Josh Barnett. Tickets for the UFC Hometown Throwdown range from $60 to $400 before taxes and fees.

Here is the complete schedule for the non-headlining musical acts performing at the 110th Anniversary Celebration:

Thursday, August 29
BMO Harris Pavilion
1:00 pm: Whiskey of the Damned
3:30 pm: RX Bandits
6:00 pm: Chevy Metal
9:00 pm: Dropkick Murphy’s

Briggs & Stratton Big Backyard
1:00 pm: Danny Miller Band
3:30 pm: J.J. Grey & Mofro
6:00 pm: Elvin Bishop
9:00 pm: Doobie Brothers

Harley-Davidson Roadhouse
1:00 pm: Déjá Vu
4:00 pm: Lynyrd Skynyrd
6:00 pm: Cowboy Mouth
9:00 pm: Joan Jett and the Blackhearts

Miller Stage
1:00 pm: Bobby Friss Band
3:30 pm: Alejandro Escovedo
6:00 pm: Blue Oyster Cult
9:00 pm: Brett Michaels

U.S. Cellular Connection
1:00 pm: Ahvantsoul with Jon Pierre Gee and Kat Webb
3:30 pm: Kid Cut Up
5:30 pm: Nappy Roots
7:00 pm: Chiddy Bang
9:00 pm: Lupe Fiasco


Friday, August 30

BMO Harris Pavilion
1:00 pm: Uncle Lucius
3:30 pm: Jonathan Tyler and the Northern Lights
7:00 pm: Shooter Jennings
9:00 pm: Dierks Bentley

Briggs & Stratton Backyard
1:00 pm: Gabriel Sachez
3:30 pm: Mad Mex
6:00 pm: The Whigs
9:00 pm: The Gaslight Anthem

Harley-Davidson Roadhouse
3:30 pm: Gin Blossoms
5:30 pm: DJ Bevast8
7:00 pm: Chance the Rapper
9:00 pm: Common

Miller Stage
1:00 pm: The Delta Saints
3:30 pm: ZZ Ward
6:00 pm: The Dirty Heads
9:00 pm: Sublime with Rome

U.S. Cellular Connection
1:00 pm: Maggie Rose
3:30 pm: North Mississippi Allstars
6:00 pm: Foxy Shazam
9:00 pm: Buckcherry


Saturday, August 31

BMO Harris Pavilion
1:00 pm: Chasin Mason
3:30 pm: Kayla Conn
6:00 pm: Tyler Bryant and the Shakedown
9:00 pm: Brantley Gilbert

Briggs & Stratton Backyard
1:00 pm: Substitute: Tales From The Who
3:30 pm: Joe D’Urso & Stone Caravan
6:00 pm: The White Buffalo
9:00 pm: Katey Segal & The Forest Rangers

Harley-Davidson Roadhouse
1:00 pm: Trapper Schoepp & The Shades
3:30 pm: JG McPherson
6:00 pm: Blackberry Smoke
9:00 pm: ZZ Top

Miller Stage
1:00 pm: The Last Vegas
3:30 pm: KYNG
6:00 pm: Moderatto
9:00 pm: Halestorm

U.S. Cellular Connection
1:00 pm: DB Bryant Band
3:30 pm: Soul Asylum
6:00 pm: The Hush Sound
9:00 pm: Yellowcard


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