VIOLA, WIS., May 28—Viola, Wisconsin-based S&S Cycle has signed on to be an Associate Sponsor of the 2014 Western Motorcycle Drag Race Association’s AMSOIL Sturgis Nationals at the Sturgis Dragway in Sturgis, South Dakota, August 5th and 6th. This race event is always a major attraction during the Sturgis Motorcycle Rally.

“Drag racing has always been a major factor in the history of S&S Cycle. Drag racing is what got George J. Smith, our company founder, interested in developing go fast parts for Harley-Davidson motorcycles in the first place,” says S&S Racing Manager Justin Bramstedt. Justin went on to say, “We think it’s important that S&S should promote drag racing both on the professional and grass roots levels.”

2013 WMDRA Sturgis Nationals
2013 WMDRA Sturgis Nationals

In addition to the races, S&S will once again be holding the T124 Demo Days event from 10:00 am to noon on both days of the race event. Here’s your chance to see what it’s like to run one of our big motors down the drag strip!

“We’re excited to welcome S&S Cycle as an Associate Sponsor of the 2014 Sturgis Nationals and thrilled to have them join us out at the drag strip again this year for the T124 Demo Days,” says WMDRA President Sandra Alberti.

Sturgis Dragway is THE place to be during the 74th Annual Sturgis Motorcycle Rally and is located only about four miles from downtown at 20523 Hwy 79, just off Hwy 34 between the Full Throttle Saloon and Buffalo Chip Campground. Demo rides are scheduled from 10:00 a.m. to noon and racing kicks off at 3:00 p.m. on Tuesday and Wednesday, August 5 and 6, 2014.


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